Services - Brand Identity

Branding

How you look, how you feel, how you sound, and how you taste. Are you delivering the right impression?How you look, how you feel, how you sound, and how you taste. Are you delivering the right impression?
A brand determines how your audience sees your business.

How you look, how you feel, how you sound, and how you taste. Are you delivering the right impression?

Business marketing used to be about "fitting in" with everyone else. Today, it's about standing out. It's about being bold, showing and proving how you're different. If customers cannot see how you're different from others, then you're invisible.

A brand represents the sum or people's perception of a company.

The biggest misconception around branding is that it's best left for the big global brand and big budgets.

The truth is that it matters more to small businesses than enterprise brands. As a small business, your competition and risk are much higher. You have only a few opportunities to enchant, engage, and build a relationship with your audience. 

If you miss these few initial opportunities, the chances of converting them later are far more complicated. 

We can help define or evolve your brand so that it correctly reflects your business vision, mission, and values. Most importantly, we create the brand guidelines for you to communicate consistently across all channels and platforms, allowing you to deliver your message clearly and succinctly with credibility and impact. Below is a summary of a few of our branding services.

We work with enlightened, forward-thinking start-ups and small businesses, building marketing programs that create visibility, awareness, and differentiation. If, like us, you believe that you cannot solve new problems using old solutions.

Our process

What we do

dots-memphis-impact

01.

BRANDING –

Brand development, value messaging, corporate ID, brand guidelines

02.

COLLATERAL –

Brochures, exhibition graphics, sales sheets, email newsletters

03.

DESIGN –

Website and print design, infographics, advertising, direct mail

04.

VIDEO –

Intro stings, infomercials, presentations, motion graphics
The Viralexa Approach

What we can offer you

We make a difference

Contact now for a
FREE Branding Strategy

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